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Development of the Company Through Franchising
Malá, Barbora ; Šimara, Jan (referee) ; Chlebovský, Vít (advisor)
This thesis deals with the development of IMJS s.r.o. company using franchising. The content of the thesis is the definition of theoretical basics dealing with the franchising type of business and individual analysis. After that the analysis of the current state of the company and the strategic analysis and the internal and external environment of the company are compiled. Then on in the practical part the pilot franchising concept of the company is created based on the analysis.
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Business Development of Company Through Franchising
Pavlík, Jakub ; Staňková, Zdeňka (referee) ; Koleňák, Jiří (advisor)
The master´s thesis deals the development of the business activity selected subject through franchising. The main subject of this thesis is theoretical basis of the definition of the Franchising, to execute an analysis of the current state of AQUAdesign s.r.o. and to suggest concept of franchising the company. The last part of this thesis is timetable of implementation.
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Business Plan Based on Franchising
Česalová, Iveta ; MBA, Martina Drtílková (referee) ; Vaškovičová, Jana (advisor)
The subject of this diploma thesis is to elaborate a business plan based on franchising in early childhood education. The theoretical part contains the definition of a business plan and its parts, as well as explanations of basic concepts in franchising and finally a description of laws and regulations, which must be followed in the establishment of kindergarten. The target is a practical demonstration of the establishment of kindergarten through franchising.
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Franchising Concept for Develoment of Car Repair Service
Konečný, Lukáš ; Málek, Petr (referee) ; Koráb, Vojtěch (advisor)
Master's thesis deals with the possibility of expansion and the expansion of existing business with franchising chain.The creation of own franchising concept is still very scarcity in The Czech republic, because the possibility of expansion is not sufficiently well known to Czech entrepreneurs. The outcome of the work will be proposing the concept of franchising for the company AUTO HORÁK. The concept is designed to allow a basis for its expansion.
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Franchising as a way of business
MAREK, Aleš
The bachelor thesis describes franchising as a way of business and focuses on history of franchising as well as the factors that support faster growth in the Czech Republic. It discusses the advantages and disadvantages from the perspective of the franchisor and the franchisee. Part of the thesis is devoted to the franchise contract which defines the relationships between the business partners. The data obtained from McDonald's are analysed. The purpose of this work is to characterize the company McDonalds and to identify the advantages and disadvantages in relation to other competitors on the market. A questionnaire survey and case studies are used for the research and the SWOT analysis is used to analyze the competition. The work finishes with recommendations for McDonalds.
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Franchising as a way of business
KNÍŽKOVÁ, Kateřina
The bachelor thesis examines franchising as a way of business and focuses mainly on the food franchises in the Czech Republic. Franchising is a sales system based on cooperation between the franchisor, who provides the rights to use the brand's name and the franchisee, the user of these rights. The aim of this work is to propose possible step for the entry of the selected private limited company Kafe Korzo to the franchising system. Through the content analysis of secondary sources, an overview of the current situation on the franchise market was compiled and then marketing research was conducted in order to map the respondent's opinion on creating a franchise from the company Kafe Korzo. The information obtained from the research could be beneficial both for the company and for all current and potential entrepreneurs interested in the franchise market.
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Franchising as a way of business
KOVÁŘ, Ivo
The aim of this bachelor's thesis is to define franchising as a way of business for a selected business company - the company Bouda Burgers. Since the selected company does not yet offer franchising, other goals were an analysis of the brand's market power in České Budějovice and market research in Tábor, where the company wants to expand through franchising. Quantitative researches and the qualitative method of guided interview were used for the analysis. The theoretical part of the work contains information about franchising, especially its advantages and disadvantages, the actual part of the work determines the research questions, describes the methodology thanks to which the research questions were answered and finally there are recommendations before the company turns into a franchisor.
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Podnikání formou franchisingu
Burešová, Michaela
The theoretical part of my thesis concentrates on basic information about franchising and the pros and the cons of enterprise. This part of my thesis also includes an analysis of conditions for obtaining a franchise license, analysis of law and economic conditions for franchising in the Czech Republic and analysis of a franchise agreement. The practical part of my thesis consists of analysis of the franchise market, it also analyses the corporations, which already operate on domestic market and it also analyses specific case. The main target of the thesis is to evaluate thanks to using a specific research and the general pros and the cons and to find out if franchising is a good way to run a business for rookies. The final part of thesis contains general recommendations for entrepreneurs.
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